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Learn why we decided to have our own model to measure reputation and participate in the survey


Learn why we decided to have our own model to measure reputation and participate in the survey

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2024-04-26 13:50:28
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Those moments in which Argos comes to mind because we relate the company with a series of elements that identify it translate into REPUTATION, a concept that is nothing different from the assessment or perception that the public with whom we interact have of our company.

First We have a model developed solely for our organization, through which we ask collaborators, clients, suppliers, communities, investors and shareholders, journalists, associations and unions, authorities, academia and young people to tell us how they perceive Argos in the eight (8) defined dimensions:

  1. Smart growth
  2. Customer focus
  3. Transformation of people
  4. Integrity
  5. Reliability
  6. Innovation
  7. Environmental management
  8. Creation of social value

The above will allow us to identify What is the perception of Argos among the interest groups with which we frequently interact? and develop action and communication plans to continue leveraging those attributes that value us so much. Likewise, the findings allow us to identify those issues on which we must work from different areas and fronts to close the perception gaps on relevant issues.

An important fact is that We will also apply this same model in Panama, Honduras, the Dominican Republic and Puerto Rico.

In the market there are different models that you may know, in which we also participate, such as, for example, Merco Empresas, but These models did not necessarily evaluate what we as a company wanted to identify and were not aimed at our own interest groups. Furthermore, they did not have reach in the countries we wanted to measure. 

That is why Your honest opinion about how you perceive Argos is essential for us to continue strengthening this intangible value which allows us to establish relationships of trust and be a more recognized and inspiring company every day. 

We count on your participation in the survey!

Publication date: 2024-04-26 13:50:28
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